2010年11月17日星期三

Best business model---mutual marketing---four pathways _TET House * yaoyao

Pathway 1: entities shop---consolidation brand, provided access this is consumer favorite and most frequently used is used by the consumer. Keshiwei company 27 years ago, the consolidation of the brand merchandise from around the world, take sole agent overlay your own trademark, bulk purchasing and other means of commodity prices to a minimum to allow all members to buy than on the market of similar or even the same brand cheap more commodities, many goods cheaper than half or even more to the survival of the fittest way eliminated duplicate consumption rate is low, have been opened in Malaysia local 400 entities shop, attracting more than 5 million registered members of the consumer. Path 2: with Hui merchants---Cross Association, integrating consumer a direct selling company generally can only sell their own goods or with other companies with sales of tangible goods operating areas. E keshiwei use consumer network resources, and other community and many businesses establish strategic cooperation partnership "with the Wai- businessmen", except for tangible goods provided outside the service sector, such as hotel, cafe, beauty, travel, etc, also lets consumers or e keshiwei owners in Megumi businesses consume consumption back into your turnover! makes traditional sales channel more wider and wider. Pathway 3: co-branded credit card---creative thinking, unrivaled world E Keshiwei and Bank to launch co-branded credit card, let consumer "to the Bank for money", in Malaysia, Indonesia, Taiwan and other market has started the release, and a strong sensation! this is meets the modern society of consumers do not like to take a lot of cash consumption habits, consumers usually with UnionPay card and international credit card consumer credit card, the Bank will get merchants to 3%-4% credit card fee, so that consumers participate in the digital distribution of large profits, unrivaled global, not consumers reject! ecosway's MasterCard Platinum card to can co-brand credit card merchants consumption, including direct marketing company shopping, payment, computing performance. Shopping-Department store, hypermarket, supermarket, Internet shopping, TV shopping billing, mail order-mobile or home telephone calls, utilities, gas charges, broadband fees, traveling cable TV-gasoline costs , train tourism-tour, airfare, pathway 4 accommodation: shop online-e-commerce, times trend e-commerce is the wheel of history, giant Bill Gates said: 21st century either e-commerce, or no to services. Therefore, the pathway has been like online shopping has met the needs of, and will attract more people learn to shop online, because there is no way to resist the temptation of goods: really cheap. 4000 range of branded merchandise, simply click on your mouse, all kinds of cheap goods is delivered to your home. Four pathways exactly the consumer all the traditional and the modern consumer demand and consumption habits! e keshiwei, 26-year history of the world classic attempted, and traditional direct marketing company, he not only sells its own production of goods, he also worked for the factory manufacturing pathways, and hardly earned consumers ' money, when Wal-Mart's shadow. The China direct communication network "and" classic "there is a famous for his comments: e keshiwei whether business philosophy, or a pathway that has surpassed all of direct selling companies, and business network Mall, there is no passion of the Assembly, not every day of course, not very funny class name ... Today, e keshiwei in Malaysia has gone beyond Amway became the first major direct marketing company!

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